SANDRA FOSTER'S BOOKS
Who's Minding Your Money:
Financial Intelligence for Canadian Investors
Check
out www.whosmindingyourmoney.com
Canadians are wealthier than ever before. But they're also increasingly
dissatisfied and disillusioned about the financial advice they're
receiving. This has led to two trends. Many investors are firing
their brokers and turning to the Internet, where they can do their
own trading, on line. At the same time, the number of professionally
managed investment services is growing rapidly, as investors seek
out more financial advice.
In this rapidly changing investment environment, how are consumers
to know the right questions to ask, and the right decisions to make,
in order to be successful? What advice is most trustworthy? Which
strategies are most sound?
In Who's Minding Your Money?, best-selling author Sandra
Foster tackles these questions and many more, as she takes readers
through the best the financial industry has to offer, along with
its potential minefields. Who's Minding Your Money? offers
a thought-provoking look at what's happening right now in the financial
industry, along with a wealth of financial advice for the discerning
consumer.
This book will be an invaluable guide for both do-it-yourselfers
and those who prefer to work with an investment professional, as
well as everyone in between. In it, Foster takes readers beyond
the industry's huge marketing machine, to highlight what investors
should pay attention to and provide tools for dealing with the multitude
of products, services and people in the business. She shows readers
where and how money is being made by the financial services industry--such
as fees and commissions--so that they can make sure they get the
best value for the dollars they pay.
Published by John Wiley & Sons Canada, Ltd.; $24.95, paper
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