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SANDRA FOSTER'S BOOKS

Who's Minding Your Money: Financial Intelligence for Canadian Investors

Who's Minding Your Money at ChaptersCheck out www.whosmindingyourmoney.com

Canadians are wealthier than ever before. But they're also increasingly dissatisfied and disillusioned about the financial advice they're receiving. This has led to two trends. Many investors are firing their brokers and turning to the Internet, where they can do their own trading, on line. At the same time, the number of professionally managed investment services is growing rapidly, as investors seek out more financial advice.

In this rapidly changing investment environment, how are consumers to know the right questions to ask, and the right decisions to make, in order to be successful? What advice is most trustworthy? Which strategies are most sound?

In Who's Minding Your Money?, best-selling author Sandra Foster tackles these questions and many more, as she takes readers through the best the financial industry has to offer, along with its potential minefields. Who's Minding Your Money? offers a thought-provoking look at what's happening right now in the financial industry, along with a wealth of financial advice for the discerning consumer.

This book will be an invaluable guide for both do-it-yourselfers and those who prefer to work with an investment professional, as well as everyone in between. In it, Foster takes readers beyond the industry's huge marketing machine, to highlight what investors should pay attention to and provide tools for dealing with the multitude of products, services and people in the business. She shows readers where and how money is being made by the financial services industry--such as fees and commissions--so that they can make sure they get the best value for the dollars they pay.

Published by John Wiley & Sons Canada, Ltd.; $24.95, paper


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